Airlangga Summer Program 2015-Indonesia

Airlangga Summer Program 2015-Indonesia
Airlangga Summer Program 2015-Indonesia

Monday, December 22, 2014

By obtaining data from Google Trend data, which forecast method should be used to predict housing prices and sales?

Many scholars and companies around the globe are using Google Trend data to conduct researches and to forecast about current and future economic activity. Google Trend data has helped a lot in providing query data to predict current and future trend related to various industries in a timely manner. Before 2004, there was no source to provide daily or weekly data, as the data needed times to compile, revised and not all data was available in all geographic areas. Thus, there was usually a time lag for the release of current data trend. Google Company had realized this problem and as a result, they introduced Google Trends to the public in 2004. Since then, Individuals and companies can obtain daily and weekly reports on the volume of queries related to various industries from Google Trends. Many researches have proven the effectiveness of using Google Trend data to predict about the present trend. For instance, a recent study by three economists had proven the usefulness of Google Trend data in predicting daily price moves in the Dow Jones industrial average (as cited by Leinweber, 2013). In this essay, I would like to explain one of forecast methods that can be used to predict about changes in housing prices and sales based on a research by Lin Wu and Erik Brynjolfsson (Lynn Wu; Erik Brynjolfsson, 2013).

Describe the benefits of ODM

A lot of companies around the globe have outsourced their productions to other companies in order to reduce cost, increase productivity, leverage a global knowledge, gain access to offshore resources, delegate responsibilities, just to mention a few. As the productions extend internationally, the product design also expands globally. Previously, companies generally chose local designers to conduct their product design. However, most of the product designs now are done by international team as organizations started to realize the benefits of global product design, which uses the combined efforts of a team of designers who work in different countries and even on different continents (Stevenson & Chuong, 2014). One of the renowned global product designs is ODM, which is an acronym for Original Design Manufacturer. In this essay, I would like to explain what is an ODM and its benefits.